TAYLOR IS A CREATIVE STRATEGIST WHO FOCUSES ON DIGITAL VIDEO PRODUCTION, CREATIVE CONTENT DEVELOPMENT AND SOCIAL MEDIA STRATEGY
SOCIAL MEDIA
STRATEGY | Develop an overall social media strategy for the campaign
COPY | Write caption copy
CONCEPT IDEATION | Work with graphic designers on the conceptualizing of the assets
DIGITAL VIDEO PRODUCTION
CONCEPT IDEATION | Use the campaign goals to create ideas for digital videos and overall content
SCRIPT | Lead on script writing and editing
TALENT ENGAGEMENT | Outreach to talent and location scouting
STRATEGY
AUDIT | Run a competitor analysis + an in depth audit across all platforms
GOALS | Determine the social media goals of the brand
CONTENT | Set up audience profiles, content pillars + tactics
EXECUTION | Implement the strategy
CLIENTS
Strategic Collaborations Include But Are Not Limited To...
HBO MAX
Strategy, Content Creation
Strategy, Content Creation
YOGA ALLIANCE
Strategy, Social Media Management, Content Creation
ANGELA RYE
Strategy, Social Media Management, Content Creation, Video Production
THE CALIFORNIA ENDOWMENT
Social Media Management, Video Production
GALAXY GIVES
Social Media Management, Video Production
CALIFORNIA COMPLETE COUNT CENSUS 2020
Strategy, Social Media Management, Content Creation, Video Production
AD COUNCIL
Strategy, Social Media Management